Coca Cola Pavilion – 1964 World’s Fair

 

Jack Lescoulie tours the Coca-Cola pavilion at the New York World’s Fair and receives a guided tour from Barry Howard, Vice President of the Displayers Corp, which created the pavilion.

They walk into a contemplative garden. Fountain seen with the Taj Mahal in the background. Howard notes they’ve added fragrance to make the setting as realistic as possible. They enter a Bavarian inn. Lescoulie mentions the scent of pine.

Howard says they can control the climate, as well as the sounds and smells. They enter a Cambodian rain forest which includes a recreation of the Ankhor Watt temple. Howard notes they had to get rid of a snake because it looked too real.

The sound of a bullfrog is heard. They step onto the deck of the S.S. Brazil with a view of the Bay of Copacabana. Engine noise is heard. View through window into dining room that’s only four by six feet but appears much larger due to mirrors. (Link)

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Coca-Cola Pavilion

Join us at the Coca-Cola Pavilion for The Pause that Refreshes! Come along on a Global Holiday where you’ll experience the sights, sounds and smells of five world locations where you can enjoy an ice cold Coke!

Pepsi Cola Pavilion presents Walt Disney's It's a Small World at the New York 1964 World's Fair.

Pepsi Cola Pavilion presents Walt Disney’s It’s a Small World at the New York 1964 World’s Fair.

Roland "Rolly" Crump with model and sketch for his Tower of the Four Winds for the Pepsi-Cola Pavilion, "It's a Small World" at the 1964-65 New York World's Fair.

 

Roland “Rolly” Crump with model and sketch for his Tower of the Four Winds for the Pepsi-Cola Pavilion, “It’s a Small World” at the 1964-65 New York World’s Fair.